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Amazon’s push into a new reality

Thinking Outside Of The Box With Amazon.

 

The first thing recipients would have noticed about their Amazon delivery was the box. It had that same Amazon smile but featured some prominent new additions: the Amazon Corgi, a QR code, and an invitation to #ExperienceAmazon. Once users scanned the square-shaped code, it would instantly transform into an AR doggie door through with the playful pup would leap with a bark. Users could then give him a tap to make him chase his tail, play dead, beg for treats, and do other adorable corgi tricks.

Client: Amazon
Role: Art Direction, UI/UX

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